Continental advances in AI Integration to boost efficiency, protect client trust

Anselm Mendes - DIFC-licensed firm strengthens its market position amid rising demand for wealth and succession planning |Tahawul tech

While AI tools have transformed internal workflows and advisor capabilities, the firm takes a cautious approach to client-facing AI due to the sensitive nature of wealth and insurance services. Anselm Mendes, Executive Director, Sales and Technology, Continental Group spoke to Sandhya D’Mello, Technology Editor, CPI Media Group  on how the company sees promise in generative AI, analytics, and conversational interfaces, particularly to meet the diverse needs of multi-generational clients. Challenges such as data privacy, untested technologies, and talent shortages are met with a culture of continuous learning and innovation.